The aim of this guide is to introduce to tourism those who never dealt with it before. It is true that nowadays there is an entire world of information available on the internet with specific details and figures on how to do tourism, and technology is giving a great help to all those who would like to advertise their property. It links the globe continously and the growth of reservations worldwide demonstrates how we cannot consider doing tourism without the most modern social networks, platforms and digital reservation systems.
However, before reaching the point of being connected and advertising a local activity, my goal is to help those who have never dealt with tourism understand their potentiality and if they really know what they are going to face, moreover considering the practical everyday difficulties that they will incurr into. This guide shows the initial steps, those first little movements that it is necessary to take before making such a decision, something that one can do by himself easily before getting in touch with serious marketing and tourism firms that can help promote and develop the business.
Laura was born in Genova (Italy) on August 31st, 1977. She moved to the UAE at the age of 6 and returned to Italy when she was 13. After High School, she obtained a University degree as an Interpreter and started her experience in the world of tourism working at first in luxury Hotels and then as private consultant. Currently she teaches her students of the Accademia del Turismo di Lavagna (GE) and she continues her private consultancy job. Deeply in love with her territory and the local traditions, she loves to involve her guests in all those activites that are related to the Ligurian culture.